Amazon Prime Day sale will start on July 26 and end the next day, the company has announced. With this year’s Prime Day sale, Amazon says it aims to empower artisans, manufacturers, small businesses, startups, women entrepreneurs, weavers, and local shops in India by helping them recover from the impact of COVID-19 and its subsequent lockdowns. It is also the fifth anniversary of Prime in India and the sale will bring discounts and deals across categories.
Amazon has set a date for the Prime Day sale and it will be a two-day sale starting 12am (midnight) IST on July 26 and ending on July 27. It will bring discounts, deals, and savings on products across categories, as well as over 300 new product launches. There will be deals on products from sellers under various programs including Launchpad, Saheli, Local Shops on Amazon, and Karigar. To prepare for the two-day sale, a large number of small sellers on Amazon will be creating deals for customers from July 8 till July 24, 2021. Brands such as Intel, boAt, MyGlamm, Mamaearth, Samsung, Cadbury, and many more.For its Prime Video service, Amazon Prime members will enjoy the world premiere of highly anticipated movies like Farhan Akhtar’s Toofan (Hindi), Malayalam film Malik, Tamil film Parambarai, and Kannada film Ikkat. The Prime Day entertainment line-up will further mark the launch of season 2 of the popular Amazon Original series – Hostel Daze on July 23.